“Consumers want to be sure that all animals being raised for food are treated with respect and are properly cared for during their lives. The people and companies involved in raising chickens share the public’s concern,” the National Chicken Council said yesterday in a press release in response to a New York Times article by Nikolas Kristoff about welfare on broiler farms and a video by Compassion in World Farming, an animal rights activist group.
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Though members of the National Chicken Council donate to various causes year-round, the holiday season brings together even more product donations in the fight against hunger. Many members spread holiday cheer throughout November and continuing into December through partnering with hunger-relief organizations.
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“In an age when consumers have become increasingly suspicious of processed food, the Internet has become a powerful platform for activists who want to hold Big Food accountable,” begins a story posted yesterday at the NPR blog The Salt about Vani Hari, known on the Web as “Food Babe.”
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