In the year of Perdue Farms’ 100th anniversary, the Salisbury-based chicken company is debuting a new website https://www.perduefarms.com/ that allows customers to buy products online and have them delivered to their homes.
Perdue Farms is putting an environmental wrapper on the initiative, literally: the foam insulation keeping the products cold will be made from cornstarch, which the company says can be composted or even disintegrated under water and rinsed down a drain.
According to a company news release, each online order will also include a reusable shopping bag made of recyclable plastic and a packet of bee- and butterfly-friendly seeds for consumers to plant to help their local pollinators. For each sale through the new website, Perdue will also make a donation to the Arbor Day Foundation to help offset the shipment’s carbon footprint.
“As a company, Perdue Farms is always striving to be as environmentally friendly as possible,” said David Zucker, senior vice president of e-commerce and new ventures for Perdue Farms, in a statement. “We have specific targets that we’re constantly working toward. The decision to use recyclable material in our e-commerce shipping materials, including the compostable foam insulation, is one of many steps we’re taking throughout our supply chain to help us achieve these targets.”
