Suzy Badaracco, president of Culinary Tides, Portland, Oregon, will discuss her “Top 10 Trends Analysis –  Shifting Sands 2013” report at the National Chicken Council’s Marketing Seminar scheduled July 21-23.  The report is a cross-analysis of 143 trend reports and tracks food trends in the United States.

Badaracco has a varied background, including being a toxicologist; certified chef; registered dietitian; and holding degrees in the culinary arts and nutrition.  She has also been trained in predictive analysis techniques used by both corporate and government bodies and, by using those techniques, she has been successful in predicting and profiling food trends in the United States from health and ingredient trends to restaurants, consumers, fast food, and fast casual restaurants, grocery stores, and manufacturing trends.

The seminiar is sponsored by NCC in cooperation with the National Poultry & Food Distributors Association and will be held  at the Coeur d’Alene Golf & Spa Resort, Coeur d’Alene, Idaho, approximately 35 minutes from the Spokane International Airport.

Online registration is open for the July Seminar.  To register and for information about the seminar, a preliminary agenda, transportation, and how to make hotel reservations, visit www.chickenmarketingseminar.org.  Each meeting participant must register separately online using their unique username (your company email address on file with NCC) and NCC password.  If you do not know your password, you can recover your password on file with NCC as you start the registration process.

Register by Monday, May 20 to be eligible to win free accommodations at the resort.  All those who register with NCC by the close of business next  Monday will be entered into a random drawing to award a free lakeview suite for a 4-night stay at the Coeur d’Alene Resort.

The two-day seminar explores trends in food marketing, consumer purchasing behavior, and new products to help you better succeed in today’s competitive marketplace.  Analysts also provide forecasts for chicken and competing meats and the annual supermarket-foodservice round table gives chicken marketers the opportunity to hear directly from their customers.  The seminar also incorporates a number of relaxed networking opportunities, including a golf tournament, all in a beautiful lake-front setting.

For questions about the seminar, contact Maggie Ernst, NCC’s senior director of meetings and member services at [email protected].