National Chicken Council Allied Leader Wells Fargo has named Rob C. Yraceburu to a new position as head of its national food & agribusiness division. He will lead the group’s expansion to new markets in the Midwest and East. A fourth-generation family farmer who holds both a bachelor’s in agricultural business and a master’s in agricultural economics from California State University, Fresno, he has worked in finance for his entire 28-year career.
Yraceburu takes on the new role after leading Wells Fargo commercial banking operations in southern California since 2008. Before that, he served from 1999 as a regional manager in Bakersfield, California, where he doubled Wells Fargo lending to agricultural in less than a decade. With regional and industry experts throughout the United States, Wells Fargo provides resources to help meet the needs of agribusiness in various sectors, including dairy farmers; food processors; nurseries; and vegetable, fruit, and nut growers.
